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What is a Facebook Messenger bot?
At the most cardinal level, chatbots offer a way for organizations to automate many low-level customer service functions. alternatively of waiting on delay to speak to a service agent, customers can chat with a bot to answer basic pre-purchase questions, or to complete the early stages of an RMA returns request. Chatbots are supported by a range of different platforms, but Facebook Messenger is probably the most important when it comes to dealing with shoppers. After all, Facebook Messenger use now far exceeds that of the social network itself among consumers. 
In fact, the peak 4 messaging apps now have more active users than the top 4 social networks. beginning : business insider Customers just click the “ Message ” push button on your Facebook page ( or web site ) and a Messenger session is launched automatically, allowing them to type a question and begin chatting with your bot. With the right chatbot in place, about any customer interaction can be initiated and automated using Messenger .
The importance of bots
With a well-staffed customer service department, bots may seem like a pointless extravagance—but they offer all businesses meaning benefits, including :
- Reducing the workload for frontline staff, allowing them to focus on more complicated customer issues
- Being available 24/7/365—even when your staffed service desk is not
- Letting customers access basic information quickly and easily, increasing the convenience of your offering
What effect will these benefits have on your bottom agate line ? Prepare to have your mind blow. Juniper Research estimates chatbots will cut ball-shaped business costs by $ 8 billion a year by 2022 .
How to make a Facebook Messenger bot
Parade of Books showcases some of the amazing features you can add to your Facebook Messenger bot. Reference : Facebook via Mashable
Domino ’ s Pizza messenger bots are a great case of service chatbots in natural process. The bot knows the questions that customers most frequently ask on their Facebook foliate and, thanks to AI, they address these cursorily and clearly. These are some of the chatbot examples which you can learn from and implement for your own post. Considering the power of Facebook chatbots, you ’ ll probably be surprised to hear that they can be built by anyone. With tools like Chatfuel you can build and deploy a bot in equitable 7 minutes—and you don ’ t have to be an experienced developer, either. In fact, there is no code required at all. If you already have a Facebook page in locate, the basic bot build up serve looks like this : 1. Sign up for a Chatfuel account
Read more: How to Use Google Forms
Chatfuel ’ second home page.
Visit Chatfuel.com and click the Get Started for Free push button on the home page. You will be prompted to log in to your Facebook account and grant Chatfuel license to access your public visibility and electronic mail cover. 2. Link your Facebook page
With your Facebook login confirmed, you will be redirected to your Chatfuel account dashboard. Click “ Connect ” to add your Facebook page. Chatfuel will show a welcome message to confirm the page has been linked successfully. 3. Create a Messenger greeting
The adjacent step is to create a welcome message that will be shown to your customers when they launch a Messenger chatbot session. This message is highly significant because it tells users what to do and what to expect .
- Go back to your Facebook page and click Settings -> Messaging
- Set the Show a Messenger Greeting switch to Yes
- Click Change
- Enter your welcome message into the box, and click Save
nowadays when a customer clicks the Message button ( see stage 6 ) on your Facebook foliate, this message will be displayed first. 
Product Hunt showcases a chatbot built with Chatfuel. 4. Create a welcome message
When a chatbot seance is launched, your drug user is shown a ‘ welcome message ’. This is where you can greet the customer by name and provide far hints about how to get the most from their chatbot session .
- In your Chatfuel dashboard, click Welcome Message
- Add your desired copy to the box—for example, “Hi {{first name}}, how can I help you?”
And that ’ s it—the changes are saved mechanically. You can test the welcome message yourself by visiting your Facebook page and clicking the Message clitoris. 5. Create a default reply
sometimes a exploiter will ask a question that the Facebook Messenger chatbot can not answer. When this happens, you will need a default option answer to tell them what to do adjacent ( electronic mail support, reword their interrogate, call your help desk, etc. ) .
- In your Chatfuel dashboard, click the Default Answer button.
- Change the placeholder text to something more friendly (“Sorry, I’m still learning the ropes. Please try again!”)
Again, your changes are saved automatically. 6. Unleash the AI 
Setting up an AI Rule in Chatfuel is fairly elementary. Reference : Chatfuel blog The true power of chatbots comes from their use of artificial Intelligence ( AI ) to in full understand what your customers are asking. Chatfuel uses keywords to train the AI system, so you will need to give your chatbot some to work with .
- From the Chatfuel dashboard, select Set Up AI -> Add AI Rule
- Enter a keyword that you expect your customers to use like ‘Shipping’ in the If User Says Something Similar To box
- In the accompanying Bot Replies with Text box, enter a useful reply like “All orders over $10 qualify for free shipping. You can find out more about our shipping policies here,” along with a link to your shipping info page.
- Keep repeating this process for as many keywords as you like. Because these changes are made in real time, you can test chatbot responses as you go.
It is worth speaking to your customer service department to find out the most common questions they are asked and use those to set up your AI. 7. Add a Message button to your Facebook page
Unfortunately, the Message clitoris mentioned above does not magically appear on your Facebook page—you have to add it yourself. here ’ s how :
- Go back to Facebook and click Add a Button
- In the popup window, select Contact You and Send Message
- When asked where the button should send people, select Messenger
- The Send Message button is now displayed on your page—try clicking it to launch your Facebook Messenger chatbot.
Just the beginning
There is much, much more that can be done with Facebook Messenger chatbots, including creating galleries and early ‘ ocular ’ elements to make the customer feel more pleasant. 
Facebook Messenger bots can use swipeable galleries to display a assortment of links and images to users. beginning : Chatbot Academy And using Chatfuel, you can besides carry out Messenger-based market activities, like embedding a populate old world chat appliance on your web site, acquiring users from comments on your Facebook page and sending messages to anyone who has subscribed to your chatbot. If you want to know more about configure and improving your first Facebook Messenger chatbot, take a look at the comprehensive Chatfuel tutorials and documentation on their web site.
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If you ’ ve followed this promptly guide, you now know how to make a Facebook Messenger bot—and you ’ re well on your way to improving the experience customers have when they try to contact your brand. That means you ’ re besides on the way to providing more effective, lower cost support to clients without compromising the quality of avail. Cheers !
